Dynamic Flooring

Discover Aditude's real-time, optimized floor pricing for maximum ad revenue.

Dynamic factors for optimized pricing.

Time of day/day of week

Adjust floors based on peak hours and days.

Device type

Differentiate pricing for mobile, desktop, and tablets.

Historical performance

Use past data to predict and set optimal floors.

Seasonal trends

Account for seasonal ad performance variations.

Geographic Location

Adjust pricing based on user location.

Ad Placement

Optimize floors for different ad placements on a site.

Maximize your ad revenue

Increases overall revenue by optimizing floor prices by leveraging advanced algorithms and real-time data
Strategically manages your ad inventory to optimize the yield, balancing the demand and supply to maximize your earnings
Reduces unsold inventory with our precise pricing strategies and demand prediction to ensure you get the most out of every ad impression

Effective Yield Management

Sets strategic floor prices based on market trends and buyer behavior to set the most competitive floor prices, ensuring your ad inventory is always valued correctly
Communicates inventory value to buyers, helping them understand the quality and worth of your ad spaces
Ensures higher bids by setting the right floor prices and demonstrating inventory value to attract higher bids from advertisers, leading to increased revenue.

Reduce Unsold Inventory

Ensures that every ad impression is utilized effectively, reducing the wastage of valuable ad space
Increases fill rates with competitive pricing, ensuring your ad slots are consistently filled, and your inventory is fully utilized

Learn how dynamic flooring works.

A brief overview of the process and technology behind dynamic flooring.